Organization
Comité Régional de Tourisme
130 articles

An intimate refuge between sky and sea
Hotel Le Mirage has unveiled its renovation in Bormes-les-Mimosas. The 4-star establishment is managed by Jules Brenier.
In Bormes-les-Mimosas, the 4-star hotel Le Mirage has revealed its new look after a major renovation.

François de Canson: “The label enhances our attractiveness”
The 2025 'Villes et Villages Fleuris' awards honored 75 municipalities in Region Sud in Marseille. The event recognizes local commitment to quality of life and sustainability.
The 2025 list of winners of the “Villes et Villages Fleuris” label honored 75 municipalities of the Région Sud for their commitment to quality of life.

La Butinerie, a sensory museum to reinvent the educational experience
In Bormes-les-Mimosas, Laura and Rémi Boulet inaugurated La Butinerie. This sensory and interactive museum is dedicated to beekeeping.
Beekeepers Laura and Rémi Boulet have opened La Butinerie, a sensory and interactive bee museum in Bormes-les-Mimosas.

From Toulon Hyères airport, a new direct route to the heart of Londres
Toulon Hyères airport launched a direct route to London City operated by British Airways. Flights run twice a week until September 1st.
Toulon Hyères airport inaugurated on June 2 a direct connection to Londres City, operated by British Airways.

François de Canson: "With the Tournée, we want to bring people together, celebrate our region and
The 4th edition of "La Tournée Ça, c'est le Sud" features 30 free concerts from July 2 to August 16. The event aims to bring people together and promote the region.
La Tournée Ça, c'est le Sud returns for a 4th edition with 30 free concerts from July 2 to August 16.

As the waves of the Méditerranée lick the fine sand of the Var coastline, La
La Londe-les-Maures has announced its summer 2026 cultural program. The town features free jazz concerts and historical commemorations.
Far from simple postcard attraction, the municipality has built a strong artistic identity over the years, driven by major national and international events.

François de Canson: 'If I accept the Légion d’honneur, it is because it is collective'
François de Canson received the Légion d'honneur on April 30. The official dedicated the award to his team and family.
The mayor received the Légion d'honneur, dedicating this award to his collective path and his family and political mentors.

Tourism, a proven economic power
Région Sud accounts for 65% of French tourism growth. The region promotes a sustainable year-round model.
Région Sud accounts for 65% of French tourism growth.

“In ten years, the Région has consolidated its leading position”
Région Sud launched its 2026 tourist season from Ramatuelle. The sector now generates 22 billion euros in economic benefits.
Région Sud has launched its 2026 tourist season by revealing an ambitious strategy. To maintain this position, a study on tourist accommodation...
The summer season marked by economic challenges
CRT and Atout France launched the summer season in Ramatuelle. Tourism leaders discussed economic challenges.
In Ramatuelle, the CRT and Atout France launch the summer season in the face of challenges during a "troubled period".

When the stars of gastronomy honor the terroir
The 6th edition of "Les Chefs à Saint-Tropez" drew 170,000 visitors to place des Lices. The event highlights 150 local producers and artisans.
The 6th edition of “Les Chefs à Saint-Tropez” honored 150 producers and artisans, celebrated by major names in gastronomy.
“Labels play a crucial role in the choice of tourist destinations”
La Londe-les-Maures received its 4th flower from the Villes et villages fleuris label. François de Canson highlights the local environmental efforts.
Visitor numbers are rising in autumn in Région Sud, thanks to its great appeal and actions taken by local authorities. Among these...

Le Sud is more than a destination, it is a promise of life!
The responsible tourism forum took place in Châteauneuf-le-Rouge. The region promotes sustainable and year-round tourism.
In Châteauneuf-le-Rouge, the 2nd Forum régional du tourisme responsable et de l'écotourisme highlighted the link between tourism and residents.

François de Canson: "In the South, we know that the fire will return"
The regional 'Guerre du Feu' plan reduced burned areas fivefold between 2018 and 2025. Nearly 40 million euros were invested in the PACA region.
On October 1st, Renaud Muselier, President of the Région, presented the 2018-2025 review of the "Guerre du Feu" regional plan.

Hyères, La Londe-les-Maures and Bormes-les-Mimosas rewarded with the Quality of Life Label
The 2025 Villes et Villages Fleuris awards were announced. Several Var towns earned top quality-of-life labels.
On September 18, the Conseil National des Villes et Villages Fleuris unveiled its 2025 prize list.

François de Canson: "The French still want to go on holiday!"
Commercial tourism grew this summer in the Sud region. Hotels reached an 84% occupancy rate.
This summer, tourism remained dynamic in Région Sud.

The CRT will develop better synergies
The Regional Tourism Committee merged with Linkeus to optimize business tourism. All jobs and dedicated budgets are preserved.
Business tourism in Région Sud is reinvented with the merger by absorption of Linkeus by the Comité Régional de Tourisme (CRT), officialized on July 9.

In tourism, AI is a lever for productivity
On May 14, the 3rd edition of CMonTheBeach highlighted AI's role in tourism. E-reputation awards were presented to top regional businesses.
On May 14, the 3rd edition of CMonTheBeach highlighted the importance of artificial intelligence in the tourism sector.